94% OF BULL BUYERS CONFIRM THEY WILL PURCHASE FURTHER SIMMENTAL BULLS

by Nicky Moreton | Feb 8, 2023 | 2023 South West News, 2023 Cornwall News, 2023 South East News, 2023 Scottish News, 2023 North West News, 2023 Midlands News, 2023, 2023 News, 2023 North East News, 2023 Northern Ireland News, 2023 Welsh News, 2023 East Anglia News

• 36.23% of buyers changed to Simmental from a different breed of bull in previous five years
A fantastic ninety four percent of Simmental bull buyers have confirmed that they will purchase further Simmental bulls at future Society sales. That’s the strong endorsement of the Simmental breed following a snapshot survey of bull buyers at Society Sales held between 2017 and 2019.

The survey saw buyers through these years being sent a detailed questionnaire covering the initial reasons for purchasing a Simmental, and thereafter how satisfied they have been with the abilities and the performance of their bulls to date. A broad range of questions invited respondents to score and comment on the performance of bulls bought, including: calving ease; temperament of the bulls and their progeny; fertility and serving capacity; longevity and physical condition of the bull; and performance of progeny, including growth rates and perceived food conversion. Further questions asked buyers about the most important traits when buying a Simmental; the principle purpose of the bull; use on heifers; the importance of herd health information, pre-sale inspections, performance figures, and pre-sale fertility testing.

Unsurprisingly maternal traits featured highly in the characteristics of the Simmental breed most attractive to buyers, including: mothering ability and easy calving; milk; producing replacement heifers; and fast-growing progeny. The top characteristic for buyers was temperament and this was emphasised later in the survey with a total of 97.18% saying that the temperament of their bulls was good (88.73%), or average (8.45%), and with 92.53% saying that the temperament of the progeny was very good or good. Across these two categories less than 5% of purchasers responded that the bulls or their progeny had been below average for temperament.

Just over 70% of buyers indicated that performance figures and EBVs were a ‘quite’ or ‘very’ important aid when purchasing a bull. Of the traits, EBVs for calving ease were ranked the most important and with Maternal (Milk), a close second. The Simmental breed has taken a lead in many aspects of herd health at sales over the years, and the importance of this is shown in the survey with a total of 98.59% of respondents saying that it was ‘very important’ (83.10%), or ‘important’ (15.49%), for them to purchase bulls from herds with a high health status. Over 90% of buyers placed importance on bulls having passed through a pre-sale inspection with 57.34% saying it was ‘very’ important.

Interestingly, and perhaps indicative of some strong Simmental sales, 36.23% of buyers said that they had changed from a different breed of bull in the previous five years, and predominantly from other continental breeds. 53.62% of buyers run over five Simmental bulls with a further 40.58% indicating that they had one to five Simmental bulls. The makeup of buyers’ farms shows that 60% of the bulls have gone to hill farms, and with 40% to lowland. The bulls are used on mainly suckler herds (93.25%), with the dominant breed of suckler cows being Simmental/Simmental X, followed by Limousin/Limousin X; Angus/Angus X; and Luing/Luing X. The largest percentage of buyers run 31 to 100 cows (41.43%); with 37.14% having 101 to 200; and just over 21% having over 200.

The working abilities of the breed are again highlighted with 94.12% of buyers saying that they were happy with the physical and structural condition of the bulls bought, and with over 85% of the bulls still working in purchasers’ herds. In an anticipated strength of the breed, just over 92% of buyers said that they retained heifer calves as herd replacements. 42.86% of buyers said that they used bulls on heifers, and of those, 44.12%, aiming to calve the heifers at 28 months and under.

In another strong endorsement of the performance and commercial attributes of the Simmental breed, a remarkable 89.65% of those surveyed said the progeny of their bulls had been of the standard they expected (81.03%), or better than expected (8.62%), and 10.34% saying that the progeny had been average. No respondents replied that progeny from their bulls had been below expectations.

At the conclusion of the survey buyers were asked for ‘any other comments’, and again these were a combination of extremely positive, constructive, and insightful points. A number of comments remarked on what they saw as the ‘big strides’ in ongoing improvement in the Simmental breed over the last ten years. A further similar sentiment was that if the breed maintains and improves its strengths in milk, easy calving, docility, and good locomotion, ‘Simmental bulls will sell themselves’ in the forward industry. Breeders were given some ‘signals’ for forward sales to not overfeed bulls, and the importance of feet, good legs and mobility. Herd health, the versatility of Simmentals on all breeds, the importance of good growth rates, and food conversion from grass were also noted. Producing ‘bulls that make good cows’ was also a sentiment with a clear overall emphasis on the desire for Simmentals many recognised maternal strengths.

Commenting on the survey BSCS General manager Iain Kerr said: “It’s really important for the Society to engage with Simmental buyers to find out how satisfied they have been with their purchases, and to feedback their thoughts to breeders. The Simmental breed is renowned for breeding quality heifer replacements and for being first class suckler cows with plenty of milk, good fertility, easily calved and crossing to advantage with any other breed. We also see Simmental progeny being easy fleshing, with good growth rates, top weights for age, and being the industry leader for age at slaughter. To have these qualities recognised and endorsed by the breeds buyers, with an approval/repeat customer rate of 94%, is really encouraging. A massive well done is extended to pedigree Simmental breeders for these results and for consistently bringing forward a high standard of bulls. There is an ongoing commitment from the breeders and Society, in the sum of all its parts, to keep working hard to consistently produce the choice and quality of bulls that commercial beef producers and pedigree breeders require.”

The survey results have been released in the run up to the next round of pedigree Simmental Sales with sale fixtures at Stirling on February 20th; Aberdeen on 1st March; Dungannon on 24th March; and Melton Mowbray on 25th March.